Social Media Standards
Social media has become an indispensable tool for colleges and universities to engage with their students, faculty, alumni and the wider community. Managing an Immaculata-recognized social media account(s) allows your team to communicate important updates, share news and events and provide educational resources in a quick, accessible and informal way.
Social media platforms also provide an opportunity for universities to showcase their values, brand and campus culture, which can attract prospective students and donors. For this reason, it is important to adhere to the University’s official brand guide.
The purpose of information is to outline the style guidelines for the official Immaculata social media accounts and social media accounts recognized by the University. By following this guide, Immaculata can continue to leverage the power of social media while maintaining the integrity and reputation of the institution.