Data Analytics, B.S.
Undergraduate Studies

Immaculata’s Bachelor of Science in data analytics will enable you to collect, organize, and use data to provide organizations with meaningful, timely information.

People are making smarter decisions by analyzing data. Sports teams utilize information to select and draft players as shown in the book and Brad Pitt movie Moneyball. Astronomers utilize computers to search for planets that can’t be directly observed.

We generate mountains of data from every click on our computers or tap on our phones. Marketing professionals use this data to advertise and sell more products. This is “Big Data.” It can provide valuable insights into people’s behavior — if you know how to analyze and interpret it accurately.

You will use algorithms, computer programming skills, and database systems to manage information, analyze it, and use it for strategic decision-making.


You will have opportunities to showcase your knowledge with faculty-mentored research projects in data analytics and information technology. You can also become a member in professional organizations and participate in trips to local conferences.

With a required professional internship, you will apply your knowledge and gain experience in a real-world situation. You may choose to complement your major with a minor in a different field, such as biology, business, chemistry, finance, interactive digital media, or graphic arts.

Where Can I Work

More and more organizations—from retailers to hospitals to media companies—are looking for employees who can understand complex information and apply it to help them reach their organizational goals—from increasing sales to anticipating ER visits to tracking topical trends.

Applied Technology Lab

Rows of computer workstations

Immaculata’s applied technology lab is a secure facility with a separate internet connection that enables you to learn, explore and perform technological operations without affecting the campus network.

Data Analytics Student Spotlight

As an accounting major who is minoring in both computational sciences and data analytics, John McArthur is positioning himself to be the person who can interpret all this data. With a propensity for math, he is interested in becoming an insurance actuary, which is a position that analyzes financial risk using mathematics, statistics and financial theories. He is focusing on actuaries’ work within the insurance industry where he can help insurance companies determine low-risk versus high-risk clients.

Learn more about what current students in Data Anlaytics have to say.

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