Immaculata University Offers New Broadcasting Course at Off-Campus TV Studio

Immaculata University (IU) will offer a new Broadcasting Basics course beginning in the fall 2011 semester at the Tango Traffic television studio in Malvern, Pa. Local media personalities will make guest presentations in the class, and students will conduct and record interviews for their final project.
The course, part of the Digital Media track within the English/Communication Department, will cover the history of electronic media, media trends, and consumers´ and providers´ perspectives on media, and students will learn how to be in front of the camera, how to gather and report news, and how to write copy.
John Acello, senior vice president of broadcast operations for Tango Traffic, will teach the class on Thursdays from 7:30 p.m. to 10 p.m. Tango Traffic is a subsidiary of Quaker Media, the production company for The Mighty Macs, a feature film about Immaculata´s first unlikely national college women´s basketball championship in 1972.
"When John Acello contacted me about internships at his new venture, Tango Traffic, and I went to look at the space, I inquired as to whether John would be interested in the possibility of teaching broadcasting classes at IU," says Sean Flannery, Ph.D., assistant professor of English/communication. Flannery advocated for a broadcasting class at Immaculata to round out the Digital Media track curriculum, complementing the film and other media-related classes offered in the track.
This curricular need fit well with Acello´s desire to mentor communications students by sharing his experience from more than 20 years of broadcasting work. He specializes in helping companies create and monetize short- and long-form media content across a variety of platforms. Before coming to Tango Traffic, the nation´s first 24/7 traffic network, Acello served as a vice president at Global Traffic Networks, Westwood One Radio Networks, and its subsidiary, Metro Networks. He was also executive director of corporate development for Traffic.com.
"The best part about having classes at Tango Traffic is that it is a professional, functional studio space, and the connections students taking classes through this venture will make are very strong," says Flannery.
Future broadcasting classes will include video and audio production basics, media scriptwriting, advanced video editing, camera operation, hosting and interviewing, video field production, and media programming.
For more information about the class, please contact Dr. Sean Flannery at sflannery@immaculata.edu.
Immaculata University, a Catholic, comprehensive, coeducational institution, is located 20 miles west of Philadelphia, south of the intersection of routes 30 and 352, between Paoli and Exton.

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