Immaculata Magazine Summer 2014 - page 11

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ENACTUS ACHIEVEMENT
Enactus is a global community of student, academic
and business leaders committed to using the power of
entrepreneurial action to transform lives and shape a better,
more sustainable world.
With over 2,346 students representing 210 teams at the
national competition, the IU Enactus team consisted of
seven dedicated students. With three solid projects, the IU
team explained to the judges and participants what their
projects involved.
The IU team continued its marketing support for
Humankind Water, which addresses the international issue
of access to clean drinking water. Expanding its distribution
outlets was a major achievement for the Enactus team.
Wings for Success is a non-profit that provides clothing
to economically challenged women to create a professional
outward image and build confidence. Enactus team members
conducted a clothing drive and helped with the annual IU
Fashion Show that benefits Wings for Success.
With over 650 hours devoted to this project, Enactus team
members initiated Campbell’s Let’s Can Hunger at the Church
of the Good Samaritan Food Closet. Providing their business
savvy in marketing, grant writing and other skills helped to
further the food outreach.
“Our Enactus team of 30 students worked very
collaboratively this year with our partner organizations
(Humankind Water, Wings for Success and the Church of
the Good Samaritan Food Closet) to make a meaningful,
sustainable difference,” noted Charlene Fitzwater, Ph.D.,
Enactus team advisor. “Their results were fantastic, and I am
incredibly proud of the team.”
What do these things all have in common: addressing access to clean drinking
water, providing clothing to women who are returning to work, and starting a food
donation initiative? These are the three projects that Immaculata’s Enactus team worked
on throughout the year and presented on during the Enactus National Competition held
in Cincinnati, Ohio. The IU Enactus team was a finalist in the first round of the National
Competition.
“This is the first year there was no regional competition, making it that much more
rewarding when the team won,” stated IU Business Club president and Enactus member
Daniel Burns ’14.
Enactus competition attendees (L to R) Bottom row: Dylan Chudoff ’17,
Anthonisus Jappah ’14, Daniel Burns ’14, Jared Poindexter ’14
Top row: Emily Kuchlak ’16, Olivia Kauffman ’14, and Marleth Herrera ’16
The Immaculata University “Be Mighty” commercial earned a 2014 Gold Addy Award
from the American Advertising Federation, Greater Lehigh Valley Chapter. Produced by
FireRock Productions, with creative assistance from Immaculata University’s Communications
staff, the 60-second commercial features inspiring music, beautiful images of Immaculata’s
campus, and students interacting with professors and enjoying a wide array of campus activities.
A voice-over touts the reasons to Be Mighty at Immaculata. The first words the narrator utters
are: “Might comes from within and sometimes it takes the right atmosphere to bring it out.”
Congratulations to FireRock Productions and the staff of University Communications.
TO WATCH THE COMMERCIAL, VISIT
ADDY AWARD
FOR “BE MIGHTY” COMMERCIAL
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