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The Importance of Knowing Target Markets

Posted by on Oct 16, 2014 in Business of Fashion, color, internship, Students | Comments Off

I started my internship at the fabulous Nich Boutique in February 2014. Nich Boutique has two locations in Pennsylvania. They are in West...

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Promoting to the Target Market

Posted by on Oct 16, 2014 in Business of Fashion, color, Events, internship, Students, Style, Trend, visual merchandising | Comments Off

In my first blog, I talked about how important it is to know your target market. That is the first step to run a successful business. So...

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Buying Trip – My Perspective

Posted by on Oct 16, 2014 in Business of Fashion, Events, Facts, Fun Activites, internship, Items, Students | Comments Off

During my internship I had the opportunity to take a trip to New York and attend two trade shows, Fame and the Intermezzo. It was a great...

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Mainline Marketplace Shops

Posted by on Oct 7, 2014 in Business of Fashion, Events, Students | Comments Off

On October 3rd, Immaculata University held another MainLine event. The marketplace shops event where local shop and boutique owners came...

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Main Line Fashion Show

Posted by on Oct 2, 2014 in Business of Fashion, color, Events, Fashion Merchandising Events, fashion show, Fun Activites, Music/Art, Runway, Students, Style, Trend | Comments Off

From setting up the chairs to the models walking, the fashion show was a success! The Great Hall at Immaculata University was transformed...

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Phashion Phest

Posted by on Sep 18, 2014 in Business of Fashion, Events, Fashion Merchandising Events, fashion show, Fun Activites, Runway, Students | Comments Off

Philly Fashion week is in full bloom, starting with Phashion Phest’s 20th Anniversary event. On September 17th a couple Immaculata...

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