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The Importance of Knowing Target Markets

Posted by on Oct 16, 2014 in Business of Fashion, color, internship, Students | Comments Off

I started my internship at the fabulous Nich Boutique in February 2014. Nich Boutique has two locations in Pennsylvania. They are in West...

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Promoting to the Target Market

Posted by on Oct 16, 2014 in Business of Fashion, color, Events, internship, Students, Style, Trend, visual merchandising | Comments Off

In my first blog, I talked about how important it is to know your target market. That is the first step to run a successful business. So...

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Sneakers & Skirts

Posted by on Oct 6, 2014 in color, Pop culture, Style, Trend | Comments Off

When you think of dressing up, skirts come to mind.  Usually girls will wear flats or heels with skirts with or without stockings...

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Main Line Fashion Show

Posted by on Oct 2, 2014 in Business of Fashion, color, Events, Fashion Merchandising Events, fashion show, Fun Activites, Music/Art, Runway, Students, Style, Trend | Comments Off

From setting up the chairs to the models walking, the fashion show was a success! The Great Hall at Immaculata University was transformed...

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Easter Fashion

Posted by on Apr 23, 2014 in color | Comments Off

Easter was just this Sunday, and it was a beautiful day.  Jesus resurrected and so did pastels and floral prints.  Easter brings joy, and...

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Pop of Color

Posted by on Apr 9, 2014 in color, Style, Trend | Comments Off

Nowadays people want to get noticed instead of just blending in with the crowd. Navy and gray are the basic suit colors for a working man,...

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